2018 / Advertising
When looking at the landscape of BMX photography, I noticed that most riders seemed to be wearing jeans and a t-shirt and were shot in street or skate park environments. I wanted to take on the challenge of breaking these conventional molds. For wardrobe I chose a suit because it was something I hadn't seen before. But in order for that to make sense we needed a location where you would wear a suit, which is why I chose a church. Using an abandoned church seemed to fit the spirit of BMX and also allowed us to add one more final flourish: smoke bombs.
Rob Gregory is a Chicago-based advertising and editorial photographer, specializing in conceptual photographs of people, sports, athletes and models. Rob is known for his powerful compositions, unique lighting and ability to solve complex creative challenges.
Rob is a Cowboys fan, avid fisherman and licensed drone operator. He serves on the board for APA Chicago and the Creative Circus, where he is also an alumni. He is a cancer survivor and enjoys donating his time to cancer and disability related causes.